First up - Jack Daniel's Tennessee Honey. Jack Daniel's Old Number 7 is a familiar entity for me - like most Americans. It is soft and gentle with a muted flavor profile that has some caramel up front and licorice in the back. The softness and lack of a big corn midpalate is the supposedly the signature of the Tennessee "Lincoln County Process" of dripping the new make through a massive pile of maple charcoal. The philosophy of charcoal filtering raw rough whiskey to soften it makes more sense when you're just going to drink it right away. The practice of barrel aging whiskey adds a lot of mellowing, so the business of barrel aging charcoal filtered whiskey ends up with a product that is sometimes too mellow in my opinion - missing too much of what I love in bourbon. But might this mellow softness be just the ticket for a honey? The muted flavor profile might get out of the way and let the honey shine...
Jack Daniels Honey
Nose: honey, brown sugar, treacle, nutmeg. Rather nice in a heavy handed dessert kind of way.
Entry is syrupy and thick and moderately sweet. Midpalate expansion is soft and gentle with honey, spirit heat that gives a medicinal feel, and the soft candy corn meets licorice and wood notes of Jack. The Tennessee light charcoal and honey corn flavor swell with a big sweet honey and mint midpalate bloom. There is a bitter note in the finish - but it's almost welcome after all the sweetness. This is almost good enough to drink neat - but not quite. In coke and sprite it's ok - but its gentle nature makes it get lost a bit in the mix. This is the most successful of the "honey" bourbon adulterations in my experience so far (see my earlier pan of Wild Turkey American Honey). You can actually taste the bourbon and you can really taste honey here. However it still isn't quite good enough to recommend. Close - actually very close - but the texture is too thick and the medicinal note combines to read a bit like cough syrup. What works is the honey flavor. If only the bourbon flavor were a little richer and the texture a little thinner.
In my earlier review of the cherry flavor of Red Stag I gave four stars. It was just flat out delicious. Sales of Red Stag have been stellar and Jim Beam has followed up by releasing two new flavors, "Spiced" and "Honey Tea". Going with the honey theme I'm drinking the latter:
Red Stag - Honey Tea
Color - light yellow amber
Nose Jim Beam bourbon, lemon, and simple syrup.
Entry is syrup thick and sweet. Expansion has that good Jim Beam bourbon flavor but is dominated by a bright but not fruity lemon note, a medicinal spirit heat, honey and some vague sense of tea. In the turn the classic beam sour barn flavor signature shows, among fake melon notes, some tannin that might be from wood, or from the hint of tea. This is a mess. The syrup thickness and excessive sweetness is cloying, and the tea traces seem out of place and lost in action. The finish is loaded with ersatz flavor notes. I don't buy the tea flavor or the honey flavor here. Only the bourbon flavor is good - and it's not good enough to correct the sins. This works better in Ginger Ale or Sprite (but only just OK there), but it's not drinkable neat. After the success of the regular cherry Red Stag I was expecting better. This experience doesn't give me much hope for the Spiced expression either - but I'll try to have an open mind.
Bottom line - I still haven't met a honey I like well enough to recommend. Red Stag original is a cherry flavor. The fact that it works is beginning to seem like a rare aberration among adulterated whiskeys. So far my advice is to make your own toddy to your own taste. The gist is as follows:
You can get fancy with a cinnamon stick if you want, and a twist of lemon, if you must. Dissolve the honey in the water and mix in the bourbon. Consume warm.
...unless Evan Williams Honey is the one...